Use post truncation to push traffic back to your blog

This one's a little controversial - some people really dislike feeds that truncate posts, some people don't mind. If you want to truncate your posts to force people to your web site FeedBlitz supports that. In fact, you can (with a little work) give people choices about what to subscribe to - Improbulus (you know, I don't think that's her real name) has some great tips.