Tuesday, April 18, 2006

If your blog is separate from your main site, put a FeedBlitz signup form there too

Many corporate sites have their blogs in a separate "we're really not quite not sure about this" section of the site. Help them get with the program!

Buddy up with your corporate webmaster and get your subscription form onto the main site. Get the blog's signup link onto everyone's email signatures. Your web site URL is there, your blog's sign up URL should be too. For example, the footer of every page at feedblitz.com has the signup form embedded in it. Result? Over ten thousand email subscribers and counting to FeedBlitz News so far (see the chicklet for the latest stats!).

Oh, and it never hurts to show how well your blog postings are doing in Google. Got a blog posting that's on the first page of search terms relevant to your business? Then make sure everyone knows and can see the value that blogging adds to the enterprise.

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